Many freight agents wince when they hear that all-too-familiar phrase: “We’re happy with our current broker.” For most, this is a nail in the coffin. The sale is through. On to the next one. But seasoned freight agents, those with the largest books of business, treat this objection as the opening move, not the final… Read more »
The top 3% of freight agents generate 80% of the gross industry revenue. Consider that. There are 30,000 active freight brokerages. 900 of those freight brokerages make 80% of the money. In a vast sea of freight agents with relatively similar service offerings, how does anyone rise to the top? How does anyone differentiate themselves?… Read more »
Double-brokering happens when a load is accepted, often by a fraudulent carrier, and then handed off to another broker without the shipper’s knowledge. This might sound like a mere annoyance at first, but the issue comes when the load is stolen or violated. In that situation, responsibility is tremendously difficult to peg down. Double-brokering is… Read more »
Here’s the reality: Nowadays, anyone can paste a relevant article from Freightwaves, DAT, or Truckstop and call it “using market data for prospecting.” That’s not expertise; that’s just a demonstration that you can use a web browser. Real expertise is work. To become a broker, you must use data to understand, anticipate, and solve client… Read more »
The transportation industry has faced challenges over the last few years, but has shown resiliency and adaptability to changing market conditions. Working with a 3PL that has experienced these changes can help you prepare for the future as you grow your business. Challenges And Shifts Throughout the chaos of the pandemic and the large-scale… Read more »
Staying on top of upcoming seasonality and potential industry changes is important to your success as a freight agent in 2025. Preparing for possible disruptions, seasonal trends, and evolving technology usage can help you advise your clients and get the most out of the remainder of the year. Prepare for the Unexpected As the… Read more »
Too many beginner agents invest all their efforts into growing their client pool but neglect the relationship development that makes their pool sustainable. Fortifying client relationships is how you give your pool depth. As you invest in your clients and aid them in their growth, you’ll find that the personal and professional rewards will multiply…. Read more »
As the impacts of Hurricane Milton and Helene, as well as the California fires, continue to be felt across the United States, dangerous weather conditions have been pushed to the front of the minds of freight agents, carriers, and shippers. Handling freight disruptions due to hazardous weather can be a delicate and difficult process as… Read more »
Utilizing new technology is a great way to make your workflow more efficient. With Artificial Intelligence (AI) becoming more robust, now is a good time to consider how it could help you with your day-to-day tasks. Learning how to use AI as a freight agent can take some time as you experiment with the different… Read more »
As a freight agent, there are many skills that you need to be successful. From excellent client service to problem-solving and multitasking, the skills that you use daily are varied and interconnected. The most important ones to master also happen to be foundational to overall success and business growth. Communication The number one most… Read more »
